Melanie Haiken is a writer, editor, project manager, and national magazine journalist based in the San Francisco Bay Area whose work is characterized by exceptional clarity, depth and insight -- no matter the topic covered.

She operates on two simple assumptions: Everyone has a story to tell. And a story well-told will always find an audience.

With a background in both corporate writing and magazine journalism, Melanie Haiken is uniquely suited to tell that story in a way that is engaging, accessible, and above all memorable.

Formerly an Executive Editor for the Industry Standard, Managing Editor for San Francisco magazine, and Senior Editor for Parenting magazine, she writes for Business 2.0, Health, Real Simple, Yoga Journal, and many other national magazines. For corporate clients as diverse as Wells Fargo, Kaiser Permanente, Safeway, Continental Airlines, and Geomatrix Engineering Consultants, she has created award-winning marketing materials and communications campaigns.

As Executive Editor for BabyCenter.com and Consumer Health Interactive, she has developed and launched client-centered content sites that serve millions of users.